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A return on investment (ROI) is an evaluation of how profitable an investment is compared to its initial cost. The ROI can help to determine the rate of success for a business or project, based on its ability to cover the invested amount. 

It is important to point out that finding the return on an investment is not the same as calculating a company’s profit. Evaluating profit alone looks solely at a company’s cash flow. This is a demonstration of their immediate performance. Net profit would look at the income acquired after expenses are taken out. The return on the investment then takes that net income and measures it against the total cost of the financing.

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An ROI can be helpful when comparing an investment against other opportunities or investments on the market. It is also a great way to analyze the success of an investment you’ve made. Typically, the riskier an investment, the more potential it has for a better ROI.


1. What is meant by Return On Investment (ROI)?

The Return on Investment (ROI) is a financial ratio that calculates how fast and efficiently an investment will earn money. This accounts for the benefit and return of an investment.
As well, it also takes into account how much money was spent to make that amount of profit. This ratio is sometimes used as a benchmark for measuring the efficiency and performance of investments..

2. How do we calculate return on investment?

ROI is calculated by subtracting the initial value of the investment from the final value of the investment, then dividing this new number by the cost of the investment, then, multiplying it by 100.

3. What is an example of Return On Investment (ROI)?

Suppose that you bought a stock for $50, then after 6 months that stock increased to $80. To know the ROI on this investment we would:
Take the final worth of the investment ($80) and subtract the initial value of the investment ($50), which will give us $30.
We then divide our new number by the initial cost of the investment ($50) and multiply that by 100, which will give us 60% as our ROI.

4. What does 30% Return On Investment (ROI) mean?

A 30% ROI means that for every dollar invested, you will be getting a profit of 30 cents. So if you invest $1,000, then after a certain period of time, you have made $300.

5. What is a good Return On Investment (ROI) percentage?

An ROI percentage that is higher than average would be above 20-25%. ROIs that are below this range may not outweigh the initial risk of the investment.

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